Let's face it; most skin care for wrinkles advertising teaches you very little about what's going on inside your skin cells. Instead, what do you see on a tv commerical for a new wrinkle cream? Most of the time, it's an actress or model with perfectly glowing skin telling you basically to "just use it". She is getting paid millions to tell you to use something that she most likely has never put on her skin. Excuse me, but that's a bunch of marketing bs and, as an average consumer, I'm insulted by it.
Notice how they rarely talk about product ingredients in their advertising. Why is that? It's because, most times, their new wrinkle cream is clogged with chemical ingredients you can hardly pronounce. Could you imagine a celbrity endorser reading off a list of cheap synthetic ingredients? That's why they use them, you know, because they are cheap. Keeping costs low increases profits and that's all they care about.
So what's the alternative?
Though harder to find, there are smaller companies dedicated to skin care for wrinkles based on science. When you put a lot of money into the research and development of natural ingredients, there's not much left over for slick advertising.
They approach anti-aging skincare logically. They know the three main causes of skin aging, so they develop products to combat these skin agers. As a consumer wanting younger, firmer skin, it's vital that you know the natural processes that are causing your skin to age.
Here are the big three:
- Collagen and elastin production slowdown
- The breakdown of hyaluronic acid
- Free radical oxidation
You never read those in a new wrinkle cream magazine ad, I bet.
Let's go over free radical oxidation. Free radicals are absorbed into our skin from the environment---cigarette smoke, UV sun rays, car exhaust, house cleaning chemicals. It's a constant absorption; you can't stop it unless you choose to live life in a padded room.
Free radicals are absorbed and they attack healthy skin cells. The damage they cause shows up in your skin as wrinkles. How can you stop this damage from occurring? Antioxidants are the best natural defense against free radicals. With skin care for wrinkles, most products contain the popular antioxidant Coenzyme Q10 (COQ10). But there is a problem---to save on costs, most products include it in a low concentration or in an poorly absorbed molecular form.
Is there a more absorbable form of COQ10?
Yes, I can tell you there is a cutting edge nano-emulsion form. It penetrates into the deepest skin layers to clear out free radicals. Instead of going into detail about it at the end of this article, I laid out all the information at my website.
On top of learning about this new COQ10 development, you can read up on the other two major skin agers and which natural substances are the best in reversing them. With this little-known information, you will be a saavy consumer of skin care for wrinkles.
About the Author:
Are you fed up with skin care products that don't combat the three major skin agers? Carol Truesdale writes about the most effective skincare ingredients for firm, glowing skin on her webpage Quality Skin Care. Visit her site now and discover the natural skincare line she recommends.